SWISS-ASEAN LEARNING AND TEACHING

This year, FHNW School of Business in partnership with the School of International Business and Marketing organised the second Social Entrepreneurship for Economic Development project in Sa Dec, Dong Thap Province, Vietnam.

In addition to analyse the challenges of the Dong Thap province, students were facing the challenges of working in multinational teams from Switzerland (20), Malaysia (1), the Philippines (2) and Vietnam (12).

During ten intensive days, students analysed the problems, collected data, generated ideas, assessed the opportunity, and proposed innovative business models. Several topics have been addressed such as eco-friendliness and sustainable tourism, as well as green production.The students evaluated the economic potential of the village as a main tourist attraction and identified the opportunities of sustainable flour production. The famous flour and flower village visit was a highlight.

At the end of the project, the groups presented their business models and innovative solutions for potential products and new businesses to the local authorities of Sa Dec in the People's Committee.